While I specialise in rural lifestyle & tourism brands, I'm often approached by regional businesses in Yorkshire and Lincolnshire, or entrepreneurs from further afield, to help them be seen by the right people, in the right places, at the right times.
Some of my clients, past and present include:
Jane Badger Books
Classic pony books gallop into the modern day
Pony book expert Jane Badger wanted to raise awareness of the launch of her new series of e-books, including many hard to
find and out of print pony books.
We were handed the reins of promoting the launch and tasked with stirring up nostalgia among an older audience, as well as
attracting a new, younger audience. We focused on traditional media relations to equestrian titles, blogger reviews and
delivered a social media coaching session for Jane.
Twenty features across leading national equestrian press; a mix of print & digital with backlinks
Three reviews secured with equestrian bloggers
885k social reach from launch posts with strong engagement
Consistent social content strategy implemented resulting in more followers and engagement across channels
The Little Tweed Co.
Hot to trot; Badminton & beyond
The Little Tweed Co. approached us to support their growth strategy ahead of the launch of their new website. This included
PR activity, influencer relations, social media and content consultancy.
We designed and wove together activity to capitalise on The Little Tweed Co. dressing a rider and leading horsey bloggers at
Badminton Horse Trials. We highlighted the designer behind the coveted outfits to the equestrian media, assisted with social
media and positioned the homegrown British brand as one to watch in the country lifestyle sector.
Features across leading equestrian media over Badminton Horse Trials weekend
Further interview with The Little Tweed Co. founder in Equestrian Life
Social media following increased by 500+ followers over one weekend
Brand awareness increased and anticipation built for website launch